What’s the story?
Zero Latency VR has partnered with Seef Entertainment and launched its new Outbreak 2 Mall Mayhem LBE experience.
Why it matters
The partnership expands Zero Latency VR’s presence in the Middle East and adds a new LBE title to its content lineup.
The bigger picture
Regional partnerships and new LBE titles illustrate how Zero Latency VR is continuing to expand its global operations within a growing LBE sector.
December 10, 2025 – Zero Latency VR, a provider of free-roam virtual reality (VR) experiences, has this week announced a strategic partnership with Seef Entertainment to introduce its free-roam VR attractions across the company’s destinations in Bahrain.
As the entertainment arm of Seef Properties B.S.C., Seef Entertainment operates several experience centers across the Kingdom of Bahrain through its “Magic Island,” “Yabeela,” “Jumpoline,” and “Hawa” entertainment brands. According to the company, the partnership marks a “pivotal step” in its regional growth strategy.
“We believe in investing in the industries of the future, those built on innovation and cutting-edge technology, and that adapt to the rapidly evolving landscape of family entertainment,” said Ahmed Yusuf, Chief Executive Officer of Seef Properties. “Our partnership with Zero Latency VR reflects our commitment to offering world-class content that positions the Kingdom of Bahrain among the region’s most exciting entertainment destinations.”
Zero Latency operates a network of more than 150 locations across 30 countries and has hosted over five million players worldwide since opening its first venue in 2015.
Commenting on the partnership, Daniel Littlepage, Chief Growth Officer at Zero Latency VR, stated: “The Middle East continues to see remarkable growth in demand for premium interactive gaming experiences, and aligning with a partner like Seef, who truly understands how to deliver unforgettable moments to their guests, marks an exciting step forward in our regional journey.”
Zero Latency Expands Its VR Games Lineup With the Launch of Outbreak 2 Mall Mayhem
In addition to its partnership announcement, Zero Latency has also unveiled its latest location-based entertainment (LBE) experience, with the launch of Outbreak 2: Mall Mayhem.
The experience places a squad of 1 to 8 players inside a mall setting populated with mutant zombies. The company stated that the sequel builds on its original Outbreak title with additional interactive spaces and larger set pieces intended to support cooperative play. The experience lasts 30 minutes and includes several zombie types that players fight against.
The cooperative experience is now officially live across the Zero Latency VR network.
For more information on Zero Latency VR and its LBE experiences, visit the company’s website.
Image credit: Zero Latency VR
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Sam is the Founder and Managing Editor of Auganix, where he has spent years immersed in the XR ecosystem, tracking its evolution from early prototypes to the technologies shaping the future of human experience. While primarily covering the latest AR and VR news, his interests extend to the wider world of human augmentation, from AI and robotics to haptics, wearables, and brain–computer interfaces.