Image via Sanrio and Sunblink
Sanrio and Sunblink confirmed the next mascot who will join Hello Kitty Island Adventure as a permanent character, and it is Moppu from Marumofubiyori. He is in the mobile version of the game on Apple Arcade via update 2.12. He will show up in the console and PC version too, though there’s no release window for him yet there. However, all platforms will feature the Frosty Fashion Frenzy login event between January 15-26, 2026.
Moppu follows Cogimyun, who showed up in the Wheatflower Wonderland paid expansion, and he’s a new free friend. You will need to have unlocked the Icy Peak area and completed certain story missions as a result to reach him. There seem to be new cabins in the area, and visiting him at his home will let you play a brick-breaking arcade minigame called Ice Breaker. There’s a new cooking station for making snacks. We’ll also be able to change our avatar appearance to look like bears. More furniture sets will appear in the patch, with those being called the Gamer Set and Moppu Cozy Set.
Here’s the full Hello Kitty Island Adventure trailer showing what Moppu looks like in his Icy Peak home and the other new additions there, though it doesn’t confirm appearances of the other Marumofubiyori characters Gyoniku or Kanikama yet.
There are also some initial screenshots showing him off.
As for Frosty Fashion Frenzy, this will be the third year the event will run in Hello Kitty Island Adventure. Each time, winter-themed clothing is doled out for free. These are Daily Rewards, so all you need to do is log in to get the extra items.
Hello Kitty Island Adventure is available for the Switch, Switch 2, PS5, PC, and Apple iOS devices via Apple Arcade, and the Marumofubiyori update with Moppu is live on mobile now and coming to other platforms.